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Overview
Lifting your company and its products head and shoulders above all the competition – is what we’re about. We listen to what you want, and provide what you need. From long term media relations campaigns, to strategic advice and ideas. Punchy press releases or well crafted opinion pieces: we have the depth of experience and expert knowledge that lets you stand out from the crowd.
How we work
Meet with you to listen and find out what you need* – We develop a campaign to meet your ambitions and budget – Once agreed we put that campaign into action – management of plan by regular monthly meetings – once a quarter we evaluate results to ensure targets are still being met – Following evaluation, continue to develop and evolve the campaign
* We are happy to meet you and discuss your needs – and even to present you with a campaign proposal. In return we do need to know a little bit more about you and your business. So don’t be surprised if we ask a few ‘qualifying questions’.
Media Relations
The press – from trade titles to local and national media – are still vitally important, not least when it comes to searching online. Developing sound and strong long term relationships with key press contacts is what media relations is all about. We create solid and practical plans – and put them into action. From the ‘traditional’ news release to digital platforms, and from sponsorship deals to winning awards entries. Using all these techniques and many more, we build you a profile which builds you business.
Copy & Content
You can shout them through a megaphone or whisper them into someone’s ear, but words in all their glory are still a vital way to get your message across. We can help you create online or offline collateral in the form of news stories, features, research, thought leadership pieces, and letters. We take your most basic and rough thoughts and spin them into crafted and polished content – content that gets read – and talked about.
Training and Freelance Support
Want to manage your PR in-house? It’s an option you might want to consider. And if you do decide to go down that route, we can provide all the training and support you require. From helping you recruit the right staff to training existing in-house personnel. If things get busy we can even come in and lend a hand, allowing you to get the job done without having to take on extra full-time staff.
Clients and Credentials
Over the years we’ve worked with companies both large and small. From major organisations like Royal Mail and Kantar to emerging new businesses. B2B is our speciality, but we’ve also managed campaigns for B2C clients in areas such as online retail and the medical charity sector.
Recent clients include customer experience firm The Purple Agency, industrial laundry group Sunlight (now Berendsen), and leading ‘think tank’ the Centre for Economics and Business Research (CEBR).