Cash for access
Once upon a time – but this is no fairy tale – trade papers published news and views. They had editors and other journalists who... Read More
PR – Objective or Subjective?
I got quite a shock recently researching PR blogs. There were quite a few, which is understandable, but what I didn’t expect was just how... Read More
Why should businesses think creatively?
With the proliferation of creative writing courses in recent years, one question comes up again and again – can you really teach people to write... Read More